Full Job Description
Join Amazon as a Digital Content Strategist
Location: Pottsville, Pennsylvania
Company: Amazon
Are you passionate about creating engaging digital content that resonates with audiences? Do you thrive in dynamic environments where your ideas can lead to significant impact? If so, Amazon is seeking a talented Digital Content Strategist to join our innovative team in Pottsville, PA!
About Amazon
As one of the world's leading e-commerce companies, Amazon is committed to providing an exceptional shopping experience and unparalleled customer service. Our Pottsville office is dedicated to driving forward-thinking content strategies that speak to diverse audiences. We are looking for a skilled Digital Content Strategist who is eager to contribute to our vision.
Role Overview
The ideal candidate for the Digital Content Strategist position will work closely with our marketing and creative teams to develop and implement comprehensive digital content strategies that align with Amazon’s overarching business goals. You will be responsible for creating, curating, and optimizing original content that enhances user engagement, boosts brand visibility, and drives conversions.
Key Responsibilities
- Develop and execute integrated digital content strategies across multiple platforms, including social media, blogs, websites, and email campaigns.
- Conduct in-depth audience research to inform content creation that aligns with customer needs and interests.
- Collaborate with the creative team to oversee the production of high-quality multimedia content, including videos, graphics, and interactive elements.
- Optimize content using SEO best practices, ensuring it ranks well in search engines to increase organic traffic.
- Monitor, analyze, and report on content performance metrics, employing data to inform ongoing strategy refinements.
- Maintain brand voice and consistency across all digital channels, ensuring alignment with Amazon’s core values and messaging.
- Stay up-to-date with industry trends and emerging technologies to keep content strategies innovative and competitive.
What We’re Looking For
To excel in this role, candidates should possess the following qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in digital content strategy, content marketing, or related fields.
- Proven experience with SEO and analytics tools such as Google Analytics, SEMrush, or similar platforms.
- Strong writing, editing, and storytelling skills, with the ability to adapt tone and style to suit various audiences.
- Demonstrated ability to manage multiple projects simultaneously within tight deadlines.
- Exceptional collaboration and communication skills, fostering effective teamwork and stakeholder engagement.
- Proficient in content management systems (CMS) and digital marketing tools.
Why Amazon?
At Amazon, we believe in nurturing talent and offering opportunities for professional growth. As a Digital Content Strategist with us, you will be part of a vibrant, diverse, and inclusive workplace, where your ideas matter, and creativity thrives. Additionally, you’ll benefit from:
- A competitive salary and comprehensive benefits package, including health, dental, and retirement plans.
- Ongoing training and development programs to enhance your skills and career trajectory.
- The opportunity to work with industry-leading professionals in a collaborative team environment.
- Access to the latest tools and technologies in digital marketing and content creation.
Culture and Values
Amazon is dedicated to fostering a culture of excellence, innovation, and customer obsession. We value diversity and strive to create an inclusive environment for all employees. Our team members are paramount to our success, and we encourage new ideas and embrace challenges.
Application Process
If you’re ready to take your career to the next level as a Digital Content Strategist at Amazon in Pottsville, we invite you to submit your resume and a portfolio showcasing your previous work by visiting our careers page.
Join us in our mission to be Earth’s most customer-centric company, where we consistently strive to deliver the best online shopping experience for our customers!
Amazon is an Equal Opportunity Employer
Amazon is committed to a diverse and inclusive workplace. We encourage all qualified applicants to apply, regardless of race, color, religion, gender identity, sexual orientation, national origin, disability, or any other status protected by law.